Archive
Give Away Gross For Increased Profits
Suppose you produce a super widget that sells for $50.00. If Charlie comes along and says, "Hey, I can sell the heck…
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Be a Product of the Industry
New distributors hear this as soon as they join, seasoned distributors live it every day, and trainers shout it from the rooftops so their organizations get it loud and clear "Be a product of the product!"
What’s With All Those Error Messages?
Your software application pops up an error message with some cryptic message like "Unexpected Application Error", "General Protection Fault" or "Illegal Operation". You don't have a clue as to what the message means. Illegal Operation! What did you do wrong?
Marketing Audits: Why Principles Of Accountability In Marketing Are Useful
More audits are being performed in financial departments today due to the irresponsible behavior of a few top executives. Why stop there? Might it not be useful also to look at marketing investments as a fertile field for scrutiny? A marketing audit would measure profit and loss just as an accounting audit does. That is, it would measure return on investment (ROI). This article points…
Writing ebook – plan for success
Writing an ebook is a major project by itself. The effort and time you need depend on the subject that you are writing and how familiar you are with it. As in any project, planning plays an important role. As the saying goes, 'If you do not plan, you plan to fail'. There are a few things which can help to make your writing journey…
European Union continues to gum up U.S. trademarks
To compete effectively in global markets, American exporters need trademark protection everywhere they do business. But the European Union is arbitrarily denying U.S. companies the trademark rights they've earned, and the time has come for diplomatic intervention.
