8 Tips for Establishing Successful Reseller Programs

So you're a small but growing company, thinking about establishing some reseller contracts to push your products. Maybe you've decided to expand into a new market where you don't have a presence. Maybe you've hit on a windfall - a company has come to you wanting to resell for you and they already have customers lined up! Or maybe you already have some reseller agreements…

Eight Great Ways to Fill a Workshop in a Bum Economy

Yes, you can fill a workshop when spending is down and buyers are wary. If your topic is clear, your marketing materials well-done, your product solid and your title catchy, success shouldn't be tough. The fact is that people are as hungry as ever for the inspiration and stimulus a workshop provides, even when they're nervous about money. And even though most bum economies recover…

Three C’s of Successful Internet Content

With the number of Web sites growing day by day, it is the content that makes any good site stand out from the pack. But what distinguishes the content from the chatter? Good content scores highly when measured against three vital criteria - the three C's....

Email: Do It Right!

Judging from what I receive, lots of people have not thought much about email. Yet dealing with it effectively is vitally important to the success of your business. This may be the most overlooked and under-valued aspect of doing business on the Web. Here is what is needed.

The Bible – The Source of All Copywriting Secrets

I've been a student of the Bible for practically all my life. There is a lot of reason why this book remains the number one best seller year after year. I think that it is the source of ALL wisdom, yes, including successful copywriting!