Archive
Shake Up the Status Quo
If you want to get noticed, you need to do something that makes you stand out from the crowd. The last article…
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Do Not Sell in the Resource Box!
Most people assume the resource box at the end of the article is their opportunity to sell. You write an article and can sell your product or sell yourself via a link or email address in the resource box.
The Number One Most Effective, Least Embarrassing Way to Ask for a Referral
We are often embarrassed to ask for referrals and instead hope that our clients will just offer them to us anyway. If you are using this strategy, you could be costing yourself serious business. As a rule of thumb, most people won't give referrals unless they are asked. This is nothing personal, it's just human nature.
The Top Ten Rules of Effective Networking
Many of us are discouraged by the networking events that we go to. We feel swamped by people just looking to get money from us, and we rarely feel as though the event was worth our time. Yet networking should be one of the best ways to bring in new business. The key is learning to network correctly.
8 Ways to Defend Your Media Dollars Against “Time Shifting”
Personal video recorders, PVR's, are hot. So hot in fact, they are making a significant contribution in the frying of consumers' attention spans. What's an advertiser to do when the most affluent customers aren't compelled to watch TV commercials and are, in fact, actively avoiding them?
Bulk Email, Spam and Email Marketing
Excerpted from PlanetLink's Enews - an email newsletter delivered for FREE to your computer. To subscribe, go to http://www.planetlink.com. This issue focuses on the effective use of email lists and bulk email for website and business promotion. Bulk email essentially consists of sending the same message to some number of recipients at the same time. Spam is characterized as sending bulk mail to recipients whom…
