Archive
Last.fm Squashes Rumors Of Handing Data to RIAA
There is a rumor going around that Last.fm has given the RIAA data about its users following the leak of a new…
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More Americans Watching Online And Mobile Video
Watching video on television, online and mobile devices continues to increase and has reached new levels, according to Nielsen. In its fourth quarter "A2/M2 Three Screen Report," Nielsen found that the average American watches 151 hours of TV per month, an all-time high. Americans who watch video over the Internet consume another 3 hours of online video per month and those who use mobile video…
TV Ad Estimates from Google
It appears that television advertising is following a different trend than many have expected. Advertising Age is citing data from a recent study (due out soon) from Nielsen indicating that its doing better than ever. Some may find this a bit surprising with the increasing popularity of DVRs and online video.
Celebrity Special: Search Highlights And Oscar Clips
Considering what's going on in the world - financial collapses, mine disasters, North Korean missile announcements - celebrity-related matters may be of less importance than ever. But they're certainly holding people's interest - perhaps we can all use the distraction - and Hitwise and YouTube recently acknowledged the issue.
Defamer Now Part of Gawker
At the end of 2008, it was announced that Consumers Union, publishers of Consumer Reports was acquiring Consumerist.com from Nick Denton's Gawker Media. Gawker has now dropped its Defamer.com site as its own entity and rolled it into Gawker.com as the site's "column from Hollywood."
Landing Pages: Think Simple, Think Specific
It took a long time for big companies to enter the world of search marketing, and once they did there was sudden fierce competition for the moms and pops out there eking it out online. Now, as then, those same moms and pops can outmaneuver the big boys by capitalizing on bigger company weaknesses. Today’s advantage: landing pages.
