Search engines – Pay for ranking

Pay for ranking search engines are a highly effective way to attract inexpensive, targeted traffic to your website. Traditional search engines require you to submit your website, and then may take anywhere from several weeks to many months to list your website. And, there are no guarantees that your site will appear anywhere on the first 1000 pages!

That’s Not Spam, That’s My Newsletter!

For those of us who receive way too many unsolicited emails, Spam filters are a blessing. Switch to the publisher's side of the desk, though, and Spam filters can become problematic.

Your Business Thru Your Customers’ Eyes

There is a basic reality in marketing that is much too frequently ignored: most owners see their business through their own eyes instead of their customers'. In truth, most business owners or managers, as a function of their own well-being, tend to focus only on what it will take to make a profit. And, their customers couldn't care less about that.