Is Digg Alienating Its Top Users Like eBay?
Digg seems to be divided into two types of users – the "power users" and the users who feel cheated because the "power users" dominate everything. Last week, Digg announced updates to its algorithm.
YouTube Symphony Orchestra Voting Begins
Three months ago, YouTube asked musicians to submit audition clips for its YouTube Symphony Orchestra. About 3,000 people responded. Now, experts have selected the best 200 performers, and it’s your turn to pick winners who will go on to Carnegie Hall.
Trident Viral Marketing Campaign Isn’t Working
We love to talk about the successes of online video. The viral nature of a good campaign can mean significant impact to the bottom line of a company. Just ask Blendtec. Most are familiar with the “Will it Blend” video phenomenon that still has legs after almost 2 years.
The Online Video Picture in Germany
comScore today provided some interesting insight into online video use in Germany. Among their findings was that the country had 28 million online video viewers watching over 3 billion videos in December.
Google sites completely dominated the market share at 51%. 1.7 billion videos were viewed on YouTube alone over the month. Here’s a look at where other web properties ranked:
Facebook Now Owns All The Content You Put On…Facebook
As I was sitting down to a nice comfortable night at home I was alerted via Twitter about a change in the Terms of Service (TOS) at Facebook that could be pretty significant. Since I am not totally aware of the protocol for referencing tweets as sources, I will simply give you the whole deal here so the right people can get their Twitter props:
Starting An In-House SEO Program
How do you do in-house SEO if you have never done it before? In the session "In House: I’m responsible for SEO now what?" the panel offers advice on how to create a successful in-house SEO program.
(Coverage of SMX West continues at Murdok Videos. Keep an eye on Murdok for more notes and videos from the event this week.)
Tips For Ranking Higher On and With YouTube
Did you know that YouTube is the 2nd largest search engine and the 4th largest web property? It also attracts hundreds of millions of users a month, and 15 hours of video are uploaded every minute.
A web presence with that much power really shouldn’t be ignored. At SMX West, YouTube Product Manager Matt Liu made these points, and they are good points to consider when it comes to your marketing. Liu encourages users to "Take advantage of what YouTube has to offer."
eBay Wants Its Sellers Back
Early last year, eBay inflicted some damaging policy changes that sent many sellers running for the hills. Now, they apparently are changing the rules to remove negative comments left by customers towards the sellers.
Top Ranking in Google Isn’t Top Rank Anymore
“The top position is no longer winner-take-all,” Bryan Horling, a Google software engineer in charge of Personalized Search, told the SMX West audience in Santa Clara California. After a decade of trying to claim that prize, that may or may not be good news to some.
(Coverage of SMX West continues at Murdok Videos. Keep an eye on Murdok for more notes and videos from the event this week.)
Keyword List Expansion Tips From Google
Using the right keywords in your search engine marketing campaigns will obviously yield the best results. Unfortunately, we don’t always know what those best keywords are. And even if we do have the best ones nailed, there might be others that would potentially perform just as well or close. On the Google Analytics Blog, Google offers a few tips for expanding your keyword lists to potentially get the most out of your campaign.