Archive
Incorporating You
Running a business involves risk - the risk that the business may either succeed brilliantly or fail miserably. Or neither. The upside…
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Eggs, Baskets and Multiple Streams of Income
One of the legacies of 9/11 is that that large sections of the U.S. and world economy have taken a body blow. Every day we hear of more and more companies who plan to lay off large numbers of workers (or have already) as they strive to reposition themselves to ride out what the doomsayers predict will shortly become a full-blown recession.
The Importance of Setting Goals
With rare exceptions, nothing truly worthwhile in life happens by accident. Sure, you may win the lottery but what are the odds? What if you could achieve everything you ever wanted without wining the lottery? What if it was as simple as deciding where you wanted to go and planning the route to get there? It is. Goal setting is the process of deciding where…
Puffery and Misrepresentation – Know Where to Draw the Line to Keep Your Online Business in Business!
Those of us with online businesses know about the "itchy finger" syndrome only too well. Grab the surfer's attention within the first 20 seconds or forget it.
The 9-to-5/Home Business Tug o’ War
Perhaps the scarcest commodity the new home-business owner just starting out has is time. This is particularly so if you are also working a traditional, full-time job and building up your business "on the side" in your spare time.
Ezine Publishing As A Business
If you have your own website, or are planning to create one soon, in the course of your research you will have read about the importance of publishing an ezine (electronic newsletter) as a way of generating traffic to your site.
