Archive
The Visionary Entrepreneur
What is your vision for your business? Where do you see it being, in one, five, ten years?
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Learn From Your Ex-Readers!
When I first started my ezine and started getting subscription requests, it was just a great feeling to see those request pile in, I would get nervous each time I sent out an issue wondering what people thought about each issue.
When You Hit the Wall
You know that episode of Seinfeld when Jerry or George asks Newman why it is that so many postal workers suddenly go off the deep end and blow their coworkers away with a semi-automatic? Newman's answer (in suitably melodramatic tone): "Because the mail ... never ... stops." Running an online business is a bit like that, so be prepared.
The Return of the Barter Economy … Life Online and How to Get What You Want Without Spending a Dime
We're hearing a lot these days about the "new economy" and the "old economy". The "new economy", of course, refers to the growth of stocks in internet and hi-tech companies while the "old economy" (some might say "real" economy considering what's happened to the Nasdaq this week) refers to traditional, bricks and mortar stocks.
Price your eBook to Sell Well
Q. The big question asked me in teleclasses or client sessions is "How should I price my eBook?
5 Reasons Why Headlines Are The Single Most-Important Part Of All Your Ads And Marketing Materials!
Without a powerful headline, your message stands little chance in an increasingly competitive marketplace. If your headline doesn't capture attention and pull prospects inside, the rest of your marketing effort is meaningless.
