Archive
Raise Your Fees Overnight!
Do you want to make more money? Yes, I guess that is a rhetorical question. Everybody wants to make more money, but…
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FREE Offline Methods to Promote Your Internet Business
All the talk these days seems to focus around ways to promote your Internet business. Most of them center around online methods such as Ezine advertising and banner ads. But there are some excellent, offline methods you can use to promote your business, too. And they're FREE!
What is Your Motivation?
Why do you do the things you do? Why did you go to University? Why are you working for that particular company? Why did you skip University? Why did you get married? Why did you marry your spouse? Why are you single? Why are you doing that particular job? Why do you drive that particular car?
Industry Pro Interview: Branding – Turning Your Customers Into Evangelists
When you say the word "branding", most people think USP (unique selling proposition). However a USP is far from the equivalent of a brand as we're about to find out. What is branding? Is it just for "big boys"? And how the heck do you create one, anyway?
Can Your Prospects Feel the Benefit?
I met Rod at a Chamber of Commerce function in 1998. While everyone else took turns introducing themselves to the other business owners at the table telling them about their business, Rod was massaging my neck and shoulders. By the end of the morning I was asking him for his phone number.
Being Small Gives You Big Advantages
Have you ever found yourself being embarrassed to tell clients you're a small business? Ever tried to look bigger than you really are? I think every small company has. But why?
