Archive
Which Ads Work and Which Ones Don’t
Someone (I really wish I could remember who) once said, "Half of all advertising money is wasted. The only problem is we…
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How To Prioritize And Grow Your Home-Based Business
Life is all about making choices, and setting priorities. You have made a choice to get away from the "work at a job" world, to pursue making a living at home using your PC, or you wouldn't be reading this right now.
A Secret For Discovering What Your Customers Want
Doesn't it drive you crazy that people visit your Web site and then just leave? What are they looking for? What is missing from your site that they need? Here's a free way to find out.
To Make Your Copy Sell – Make A Personal Connection
Copywriting is, in it's most basic form, a salesman. You aren't there in person to speak with the prospective customer so your advertising copy does it for you. It answers questions, provides information and (hopefully) guides them to make a purchase. But one thing in particular that gets overlooked very often is the personal connection. This element is vital in creating copy that sells.
Case In Point: Getting 24% ROI On Email Campaigns
So often we hear of individuals who get exceptional returns-on-investment from their advertising campaigns. However, what we don't often hear are the intimate details of how these people work their strategies. Marketer Diane Hughes has agreed to give us the nitty gritty of her latest solo ad project, including how she consistently earns 24% in profits.
Making Your Sales Copy Sell… Even In A Recession
I was talking with a group of business associates the other day and one question popped up that was of particular interest. "Is everyone finding that sales come MUCH slower these days?" The answer from all on the call was a resounding yes! The next question won't surprise you... "What do we do about it?"
