Internet Marketing Terminology Explained
Planning an Internet marketing strategy? Will you get the best ROI from a CPA, CPC, PPL, or a hybrid model? And how will you track your CPM and determine your CTR?
Develop Workshops and Promote your Business
Pssst! Want to make money while promoting your business? Deliver workshops or training events in your area of expertise, and you’ll accomplish both. You’ll also establish yourself as an expert in your field.
Marketing Scams and Hype? Just Say No
When I started my business in 1996, I developed my business plan around the Internet. I use the Internet to find customers, resources, information and products and services. The Internet provides wonderful opportunities to new entrepreneurs and opens up possibilities that weren’t previously available.
Outsourcing: A Viable Option for Today’s Business Owners
A software developer phoned recently to ask me to edit the writing in a PowerPoint file that will be shown to possible investors. Nothing is unusual about a self-employed writer getting a phone call from a potential client. It becomes a little unusual, however, when we learn that the developer resides in Gujarat, India and I am situated in Vancouver, Canada.
Customer Service: Beyond Company Policy
There’s more to customer service dealing with order fulfillment, returns, complaints and questions. Good customer service is based on respect and concern — qualities that can’t be spelled out in a company policy.
Java VM and Windows 98
Dear Carey,
Hi, I lost all java on my win 98se machine .I’ve done everything short of reinstalling the OS. I reinstalled MS java VM Did not work. So I tried Suns Java, installed it And it still does not work. I uninstalled it then reinstalled it still nothing did this 8 times. I consulted with sun about 4 times, and they told me to do everything I had already done all 8 times i reinstalled it.
Are You an Entrepreneur or Simply Self-Employed?
Are you an entrepreneur or are you self-employed? It’s not just semantics. Entrepreneurs are leaders who know how to make their business grow over the long haul. Self-employed people continue working as they did when they were employed, but now they are their own boss.
How to Write an Effective Letter of Complaint
You’re so mad you could spit. That #*^$% company got your order wrong again. You’re gonna fire off a letter that’ll make made their head spin. Nobody’s gonna treat you like that!
Keeping an Eye on the Competition
Do you know what your competition is up to? Are they gaining on you? Preparing to launch a new product? Planning an expansion? Facing bankruptcy?
Should You Add an Affiliate Program to the Marketing Mix?
Online sales from the corporate web site not all you had hoped for? Is the site barely holding its own even though you’ve paid top dollar for a good design, your best copy writers generated the text, and a search engine guru managed to get you decent rankings in the search engine war?