network
A great benefit of ecommerce, when compared to the traditional brick-and-mortar world, is the ability for an online marketer to track, assess…
If you recall, in part one of this article I presented you with a scenario in which you were searching online to purchase a DVD player. You found the DVD player available through two different online merchants and there was a $50 difference in price (including shipping) between the two merchants. The merchant with the very professional-looking website was selling the DVD player for $50…
1. Put Listing Information "Front and Center" Most real estate agents make it difficult for home sellers to find information on their website.
Take a moment and try to picture the following scenario. You're looking online to purchase a new DVD player. You type "DVD Player" into your favorite search engine and the result is a list of thousands of companies that sell DVD players.
"What am I supposed to do?" That's a question your visitors may be asking, and one you need to avoid at all costs. It's like a disease that will do nothing more than cost you sales and traffic. The solution is to "take them by the hand." Tell or show them, literally, what you want them to do -- even if it's simple or obvious.
Hurray! June is over and that means (for those of us in the Northern hemisphere) we get to look forward to long summer days, hot summer nights and the traditional summer sloooowdown. The end of June also marks the end of the second quarter, and by definition, that means we've reached the halfway point of the year.
