network
Most companies that have 401(K) retirement plans allow their participants to borrow from their plan account. Unwittingly, these companies are placing their…
Do people visit your website just to leave right away? Are you enticing them to look around further or to buy, or are you just turning them away and killing sales?
The most profitable and often overlooked free publicity generator is the news release. News releases are not only great marketing tools but also far more credible and believable than advertising since they appear to come from an objective third party. All too often, however, business owners view news releases as a form of advertising. If you're guilty of this, the media will most likely tell…
It doesn't stop with search engines. As a matter of fact, search engines may be the vehicle that brings the least amount of traffic to any given site.
Remember the good old days when recruiters contacted you about job leads and answering ads drew enough interviews to keep your search days at a minimum? At one time you may have been a highly sought-after commodity. However, it's far from the reality of today's shrinking job market for most job seekers.
Interview with Judy Cullins by P.L. Fry President, Small Publishers, Artists and Writers Network (www.spawn.org) c. 2003 All Rights Reserved.
