Archive
The Internet Marketer’s Lifestyle
It's not the money. It's the lifestyle. That's right. It isn't the money that motivates many people to turn to a home…
Part of the
network
network
Good Communicators Create Successful Companies
It's always interesting to study the internal and external communication policies and procedures of small and medium size businesses. Companies that cultivate open and honest communications with employees and customers inevitably are highly successful in their marketplace.
Compel Customers to Propel Sales
Surfers are shopping online more and more and the greatest determinant in what will help them increase their willingness to buy is the ease, confidence, and speed with which they'll be able to shop. Therefore, merely "being" online is no longer adequate -- a business must also sell to, transact with, and deliver its product to its customers persuasively and promptly.
How to Create Powerful Strategic Alliances
I truly hate networking. Really, I do! I hate it because, in my experience, it hasn't brought me anything substantial in return. But wait a minute, hear me out. Networking isn't a bad concept; far from it. With today's highly competitive environment, networking can be a fantastic marketing tool. Referral-sources can become potentially effective in bringing you business.
How to Make Your Name Stick
In our overcommunicated society, we are constantly bombarded with messages that seem to be just one big blur of sameness. Limited by society's very short attention span, your marketing message has to be effective to the degree that it must communicate its essence and create top-of-mind awareness within an extremely short amount of time. Names are often the best tools -- and sometimes the only…
Are YOU the Victim of Business-Threatening Rumors?
In the online business world or otherwise, people are going to say things about you or your business in an attempt to knock you for a loop, and destroy the credibility that you're working so hard to build. Why? Maybe they like to get people down. Maybe they have nothing better to do. Maybe the idea of other people's success is threatening. It could be…
