PLEASE dont make the biggest mistake on the internet today!

Everyday I see a common mistake being made on websites all over the Internet. It results in lost customers, lost sales, poor visitor figures, lost profits and more. In short, it has a negative impact on all aspects of the website and company concerned. Its also completely unnecessary and costing businesses dearly. Rectifying this one mistake would transform websites and businesses increasing sales, profits, customers,…

6 min read Archive

How Do I Effectively Advertise in Ezines?

I've been publishing ezines for years - and I have seen some pretty awful ezines - no original content, just pushing products of their own, etc. Some have high subscriber numbers - watch out and verify - I tried some and guess what? They often go to safe-lists or some other listings that do NOT qualify as subscribers. Many publishers keep their bounced addresses in…

3 min read Archive

Customers, we want it ALL dont we?

It is the information age. We've never had so much access to so much information (and services) from the convenience of our own home, workplace and now even from public and mobile phones. As individual customers we are now used to having all that access and at anytime that suits us. It is supreme convenience and on our terms.

3 min read Archive

What can the Internet REALLY do for me? – 12 KEY BENEFITS

In my conversations with business people i've noticed a surprising lack of understanding about the Internet and its potential for their business. Most know it is important for business in general but dont really know why. Few really understand what it can specifically do for their organisation, "What can the Internet really do for me?" This article aims to answer this fundamental question by identifying…

6 min read Archive