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Advertising is necessary to get name recognition for your business and attract customers. But, what steps can you take to advertise your…
In a data-driven world, facts and figures are the order of the day in sales calls, employee meetings, board rooms, and political assemblies. Traditionally, when a person is trying to convince someone else to do something they use the logic of benefits and features - long the sacred domain of anyone in sales.
You are the Widget Queen. You eat, breathe, and live widgets. You sell more widgets than anyone. You want to reach more widget customers, so you have decided to sell widgets on the web. You have spared no expense in designing and building the ultimate widget website. You have widget descriptions; you have widget specifications; you even have widget movies. The only thing your widget…
My to do list is longer than my kids spelling list. I find that over half of my to do items must be done immediately. The other half of my chores need to be done in order to keep myself from having more work later. So time management is always a challange for me.
Everyone from pizza chains to video stores have used the principals of positioning to explode their business. And now, you too can use this strategy -- regardless of the size of your business -- to catapult sales.
If you have been designing websites for very long you know the ups and downs of the business. This is especially true if you are working as a freelance designer and making all the top-level decisions in your business. If you are considering going into the web design field, this article will be of special interest to you. It may help you decide whether this…
