Archive
Calculating the Cost of Content
In our enthusiasm to measure clickthroughs, pageviews and revenues, we seldom stop to consider the cost of our Web site content.
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10 Sure-Fire Ways To Intensify Your Sales!
1. Team-up with your weaker competitors to beat your stronger competitors. You can create win/win joint venture and cross promotion deals with them.
Are Your Marketing Efforts Hitting The Bullseye, Or Missing The Target Entirely?
I have a friend who recently asked for help in marketing a booklet on how to varnish a boat. Varnishing a boat is a difficult task that can be particularly frustrating for boat owners if it is not done properly. It is also a subject that would only be of interest to a small niche group of people.
Separating the Experts From the Pretenders
It pays to learn from "the experts" if you are serious about marketing your products or services on the internet.
Where To Get Great Ideas For Writing Your Next Article
There are times when I want to write an article to send out to promote my web site (or for my newsletter).
You’ve got an EXCELLENT Idea! Now What?
Q: How do I protect an idea before I do any thing else with it?
