How To Use a Message Sequence to Increase Your Sales

If there's one thing I've learnt in over 3 years of web marketing, it is this: you *must* follow up with your visitors. The statistics are very clear about this: the 1st contact produces 2% of sales, the 5th to12th contacts produce 80% of sales.

Organize Your Writing Files

There was a time when I had stacks upon stacks of paper that contained article ideas, the beginnings of an article, research and more. They were looseleaf in most cases, printed in pen, pencil, marker and computer print.

The Sales and Marketing Myth

There is one myth about sales and marketing we need to address. The myth is: Mass marketing eliminates (or replaces) the need for personal, one-on-one sales. Few entrepreneurs and fewer company managers realize that you build sales and marketing on the firm foundation of successful ťone-on-oneŤ sales of your product, in which the sales rep is selling ťin-personŤ to the customer standing before him.