APOSTROPHES EXPLAINED

According to last week's newsletter, whenever a Southerner says "Y'all watch this," get out of the way because those are probably the last words he will ever say.

Overcome Writers Block with Snake Dancing

Writers block! Even columnist Dave Berry has it. He admits that at least 30 times a day when writing his humor column, he gets up from his computer to sip his Pepsi and to divert his attention when he can't think of what to write. Recently, he reached for the cola and instead found a coiled snake. He tried barbecue tongs to carry it away,…

Become An Organized Disorganizer

From experience I have found that being a good leader is not just about being a good organizer. It's also about being a good disorganizer. By that I mean learning to throw things out of balance, because that's the best way to bring about change.

Always Have a Plan B

PR Rainmakers know they can do everything right, and still fail to make news. It's a fact of life. Accept it now.

Know These Five Audiences to Write a Top Selling Book

To create a salable book you need to know your preferred audience or audiences before you write your book. This essential "hot-selling point" helps you write focused, organized, and compelling copy your audience will appreciate and talk about.