Google Test Shows 300 Percent ROI
Kelly Wall of Google’s Retail Team was spare on data in a report about an experiment to see how online advertising affected…
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Kelly Wall of Google’s Retail Team was spare on data in a report about an experiment to see how online advertising affected…
The number of people using their mobile device to access news and information online more than doubled from January 2008 to January 2009, according to comScore. Among the 63.2 million people who accessed news and information on their mobile devices in January 2009, 22.4 million (35%) did so daily; more than double the size of the audience last year.
Remember Second Life? While the virtual world disappeared from the media spotlight some time ago, it’s alive and well and continues to attract a new member every second. A few months back you couldn’t escape media coverage of the brave new virtual world of Second Life. Major brands were building virtual HQ’s, holding virtual meetings and developing virtual marketing campaigns. Coca-Cola, IBM and even the…
Data from Hitwise shows that Twitter is getting more traffic than most newspaper sites in the UK. Twitter is the 54th most visited site there. Twitter has overtaken sites like the Guardian, Times, Sun, Telegraph, and even Google News UK. Daily Mail is the only main newspaper home page that received more traffic than Twitter in the UK.
Cybersquatters stayed busy last year, according to a new report from the World Intellectual Property Organization. Indeed, they set a record, and it looks like they're on track to do so again in 2009.
Nielsen Online’s VideoCensus indicates that in February, 17-month-old Hulu grew to become the second most popular video site (after the behemoth YouTube)—so, Hulu, what are you going to do now?