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Your Creative Web Site
During 2003, a Web site stopped being an optional extra for all creatives, including writers. It's now the expected thing. If I…
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Little Things That Mean A Lot
In looking for ways to be heard over the Internet's noise and be remembered, think subtle, personal and realistic. It only takes small things: things that impress big and cost little. These are the things that count.
Hacking and Tech Mischief: Superior Ad Blocking on OS X
I love surfing the web. I have DSL and I get pretty good download speeds (compared to 56K modems, insane download speeds). Even though I have a good connection, I still hate downloading obtrusive ads. You know those huge "skyscraper" ads, or those pesky Flash ads that seem to take forever to download?
Help Visitors Buy: High-Profit Tips
How do I find the information you are asking for? Sometimes, you will have to ask visitors for information for which they don't immediately know the answer. For example, if they are looking for replacement parts for a widget, you may have to ask what model of widget they own. If you need to ask for such details, make sure you tell visitors where they…
The Executive Resume – Moving Beyond Accomplishments
There is a major difference between conventional resumes and executive resumes. Accomplishments are usually the center point of a conventional resume (i.e., indicating how much money was saved, how sales increased, what processes were proposed, planned, initiated, implemented, or streamlined). The executive resume, on the other hand, has more than one focus. It alludes to the executive's ability to drive profits (accomplishments) and the capacity…
Five Common Web Site Design Mistakes That You Must Avoid
You know how important it is to drive high traffic to your web site. What's even more important though, is designing a web site that makes them stay... a web site that sells!
