Archive
Ten Ways to Spend Less Time at Work
Some days, we would like to spend a bit more time away from the computer. So how can you squeeze a little…
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What PR Does Best
As a manager working for a business, non-profit or association, you have a right to expect your public relations expenditure to help produce behaviors like these: attract the confidence of your key target audiences; encourage them to take actions that lead to your success; help achieve your department, division or subsidiary objectives; increase repeat purchases; boost capital giving and membership applications, and build new community…
Do You Need Someone to Tell You Why You Want to Be Rich?
If there was ever a thing that causes pleasure and pain, it's money-how we think about it and how we feel about it. The current crisis in private credit card debt in the US is some indication that this is a very loaded issue for most of us.
The Phrase That Pays: Keeping Interview Questions Legal
We've all heard lists of illegal interview questions, but we're rarely offered alternative queries that will elicit needed information without drawing lawsuits. Here are 6 safe, effective alternatives to forbidden questions:
What’s More Important than Momentum?
"Success requires first expending 10 units of effort to produce one unit of results. Your momentum will then produce 10 units of results with each unit of effort." ~ Charles Givens, US businessman and author I named my coaching practice Momentum Coaching, as I worship momentum. Once you get it going, it's unstoppable, for individual productivity, creative inspiration, and that golden moment when your business…
Let’s Teach Our Buyers How to Decide
Direct response has been a subset of sales. In its most simplistic definition, it can be defined as any medium that will get a product offer in front of the most appropriate purchasing audience, offer product information relevant to the target consumer, and make available a response mechanism so they can purchase the product.
