Archive
The World’s Greatest Sales Letter
It all started innocently enough. One day I got one of those marketing letters in my email box. You know, the one…
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Are You a Job Search Hermit?
If you're experiencing an extended job search, chances are you've been through several hills and valleys: days of optimism followed by days of discouragement.
Marketing Mistakes You’d Be Smart to Avoid
1. Resting on your laurels. Just because you have what you think is a good marketing plan in place today doesn't mean it'll be right tomorrow. The pace today is accelerated and you can't afford to coast. Research constantly what your competition is doing. Surf the Internet!
Using Anchors to Bookmark and Navigate
With Flash MX you have the option to publish your movies with Named Anchors. This will add anchor tags to your HTML enabling your viewers to bookmark pages inside your flash movies as well as use their browser back and forward buttons.
Appreciative Inquiry: A Powerful Project Leadership Tool
I was recently introduced to a concept called appreciative inquiry (AI) at a conference in Phoenix, Arizona, called Amplifying Your Effectiveness. I was so excited about the possibility of using AI with project teams that I searched the internet to find more information. I discovered that Dr. David L. Cooperrider of Case Western Reserve University is one of AI's primary originators. AI originally grew out…
Complete Web-Site Optimization For Search Engines (part1)
SEO or search engine optimization strategy now becomes widely popular among online business operators. Nothing strange about it as it allows to substantially increase your gross income, as a result of growing traffic or visitors flow.
