Design for Community: An Interview with Derek M. Powazek

Derek has worked on community features for Netscape, Nike, and Sony, along with creating the community sites, {fray}, Kvetch!, and SF Stories. Christine Perfetti, a consultant at User Interface Engineering, recently talked with Derek about his experience. Here is what he had to say about creating effective online communities:

Use the Power of Letters to Land the Right Job!

Don't spam! Your chances of moving beyond the original pile increase every time you make a connection with a reader. You actually communicate more when you prepare five targeted letters than 50 generic ones.

Key Word Optimization secrets

Judging by the number of websites on the web today, it is becoming harder and harder to find key words for optimization that your competitors are not already using. But finding keywords that your competitors are missing might be easier than imagined. Here we shall have a look at both conventional and unconventional means to overcome the competition in search engine rankings by showing you…

Understanding the Partnership Lifecycle : An interview with Eyal Shavit, AxcessNet

Eyal Shavit is the founder and president of AxcessNet (Waltham, Mass., Tel. 781-466-8888) which since 1985 helped dozens of early stage companies effectively penetrate the US market. AxcessNet is also the Broadview representative to the Israeli market. Prior to AxcessNet, Eyal was a founder and executive in a number of successful Israeli enterprise software companies. He is also the author of a seminal e-commerce patent…