network
Spam. A dirty word for those on the Internet. Also called UCE, or unsolicited commercial email, spam is when someone sends you…
There are hundreds of Search Engine Optimization (SEO, for short) companies that claim they provide "successful," "proven", "guaranteed" search engine placement for your Web site. How do you know whether they deliver on their promise, when you have no clue how they do it? Most firms can't afford a staffer who specializes in online marketing. Most find it's best to outsource to an SEO firm.…
You've faithfully submitted your free ad to dozens of ezines. You've heard that ezines are one of the best ways to get the word out about your business ...
BabyCenter.com is one of my favorite sites. With a big red arrow in the center of the page, accompanied by "Start Here!" this site stands out simply because it devotes the central area of its home page to addressing the needs of first-time visitors. (Figure 1)
Answers are often before our very eyes or in front of our noses - particularly if we read the American Heritage Dictionary!
UIE: In your book, "Content Critical" you describe the web as a medium for publishing content and recommend that designers view their site as a publication. Is the web-publishing model a change in mindset for most designers?
