Direct Marketing or Conversion Marketing?
As I start to write this, I'm not quite sure where this line of thought will go. But I think there is…
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As I start to write this, I'm not quite sure where this line of thought will go. But I think there is…
If you've ever written to a company that over-uses automation or form letters, you'll understand the feeling of teeth-gritting *frustration* with canned responses that don't even begin to answer your question.
"Put up our banners on your website or use our pre-written ads ... we'll do the rest!"
Affiliate programs are undoubtedly one of the most powerful systems of business available today. When they first appeared, they were a stunning example of how the powerful traditional strategy of joint-venture marketing, when combined with the power of the internet, created an entire new industry that solved the biggest problems faced by webmasters and web merchants.
Money talks. Good thing you don't have to be rich to make it work for you. Pay-per-click search engines are one of the best ways to get targeted traffic to your site - and for just a few pennies, too. I'm usually pretty cheap when it comes to paying for advertising ... but this is one place where I'm happy to make the investment.
Spam. A dirty word for those on the Internet. Also called UCE, or unsolicited commercial email, spam is when someone sends you their offer without your express consent.