What Does It Cost To Keep a Customer For Life?

We're living in an age when it seems that everything, at least to some degree, is disposable. Use it once and throw it away. That idea appears to have become an ingrained part of the social psychology, at least in the USA.

Resolve to Improve Your Finances in 2004

Kick off 2004 with these 7 money resolutions and get a fresh financial start to the new year. At year's end, you'll be surprised at how much you've reduced your debt load and the money you've saved!

Creating Profit Trails That Lead Back To You

A wise person once said, "There are many trails to the summit of any mountain." I've also heard it said that "all roads lead to Las Vegas" and that there is "more than one way to skin a cat."

The Advantages of Using External CSS

When you use "external" CSS (cascading style sheets) to control the basic cosmetics of your web site, you need only to edit those cosmetic properties in one file to update ALL of your web site's pages. This can be done from your server *if* your hosting service allows you to edit your site from a control panel, or you can edit the style sheet using…