network
Pay-per-click search engines are backward. - Your site is listed in the search results according to pertinent keywords and key phrases, but…
We believe it was Master mail order marketer Joe Karbo who coined the term 'Prime Source.' He made literally millions of dollars a few decades ago by scouring close-out warehouses and buying up truckloads of unique gadgets to resell through small magazine ads. Joe was not the 'middle man.' He was a Prime Source, and he became very wealthy.
It has been said that people don't have attitudes, their attitudes have them. We tend to agree. Attitudes grow and develop out of what we have 'learned to believe' about the world around us, all its components and constituents. Our attitudes, for the most part, end up dictating our relationships with people (including ourselves,) places, things, concepts and ideas, our world at large, and the…
You've heard it before, don't write your classified ads to sell your products. Write them to draw your potential customers in for a closer look.
In the direct marketing arena, email is surely the best thing that has happened since bulk mailing rates were introduced. The cost involved with sending thousands or even millions of sales letters by email is almost negligible, when compared to the cost of mounting a similar direct marketing campaign through traditional ground mail.
That's pay per 'click' . . . meaning that you pay only when a visitor clicks through from the search engine listing to your site. The concept is rather simple. You buy or 'bid' on keywords and search terms that relate to your product, and in return you receive targeted traffic to your website. Oftentimes, relevant terms are available for just a few pennies per…
