The Google Tab Theory

CANSPAM’s Effect on Marketing

The CANSPAM Act just passed here in the US, so I decided to call Loren McDonald, VP of Marketing for EmailLabs, on his views about how this would affect the marketing industry. Just for some background information: "EmailLabs is an email marketing solutions company that empowers corporations with leading edge emarketing solutions." (from the site)

Location of Global Navigation for Optimal Search Engine Indexing

Reader Question: I've been told that I should put my navbar (navigation bar) on the right side of my Web site (or use a table trick to get the same effect) so search engine spiders will read my title and text first, and the navbar last. Is that necessary for optimum search engine positioning?

Transform the Year-End Planning Ritual

Once again, 'tis the season for annual planning, an exercise that fills managers with hope, dread, despair and anticipation. It's a time when we contemplate the future of our organizations, technology and personal fortunes.

Five Ways Professional Writers Eliminate Rejection

If you're writing for publication, you're offering something for sale. Not everyone will want to buy it. This is only common sense. There's no such thing as rejection, there's only writing which has yet to find a home. If you submit a piece of writing enough times, it will sell. Professional writers understand this.

How To Make Money Selling Other People’s Products

Selling other people's products is a quick, easy, and hassle-free way to start making some extra income. It can also be used to launch a full fledged, lucrative business. One of the easiest ways to do this is through affiliate programs.