Thinking Beyond Search Engine Stats

First of all, what type of keywords should you optimize for? A single word, a whole sentence. The actual question is what are people searching for? Here is a breakdown of the most popular type of searches.

Google’s Latest Dance

Google's recent November changes to its algorithm, now known as the "Florida Update", have left many site owners in a quandary. Many who were enjoying top placements, have lost their spots, and apparently, for no real reason.

Facilitating Your Prospect’s Discovery Process

Our job is to help our clients find their best answers. We work hard at understanding what they need, what will solve the problem. We study the problem and all of its ramifications, call a colleague or two to discuss it fully, and come up with a solution that we think will fix the problem. We understand it's our job to offer the support and…

How to Profit From Networking

Sales are frequently developed through the relationships we have created with other people. Networking functions provide the opportunity to expand our contact list, particularly when we create and nurture quality relationships. It is not enough to visit a networking group, talk to dozens of people and gather as many business cards possible. However, every networking function has tremendous potential for new business leads. Follow these…