Archive
Taking Control of Your Workspace
Let's face it: it's HARD to always be "on" when you're at work. No matter how much you try, even the best-laid…
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Sales Call Reluctance
I recently read of an Award winning salesman who in 1951 was known as 'The King of Cold Calls'. The article analysed his approach and the key to his success was that to him cold calling was actually fun.
Developing Your Cyber-Marketing Plan
Before You Begin: Determine what marketing information prospects need Brainstorm all information you have available for your customers/clients. Consider the value a customer may find in the information you plan to provide and determine the information's worthiness. Not all information is really worthy of passing on to the customer/client. The "rule of thumb" here is to provide the top three to five most important pieces…
Five Smart, Effective Ways to Boost Website Profits
You've probably heard the saying, "work smarter, not harder!" -- well, there's truth in that saying and you can use it to increase the profits from your website:
Has Website Promotion Gone Local?
I live in the snow belt of Rhode Island, USA. No, it's not Siberia but so far this year we've received our share of heavy snow. Which leads me to today's marketing tip...
How To Handle Leads Safely
One of the many questions readers have submitted is: Q: "I have one list that is comprised of people from a lead company. In view of the spam laws, can I market to these people or not?"
