Are Marketers Chasing Rainbows?
In a recent article, Andrew Ehrenberg writes that "many goals in marketing are unrealistic" and "doomed to failure from the start." His…
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In a recent article, Andrew Ehrenberg writes that "many goals in marketing are unrealistic" and "doomed to failure from the start." His…
MERCHANT AT RISK In part of 1 this article, risk management was covered, outlining some of the threats and the need for a risk management plan.
Do your web pages, sales letters or personal presentations include subtle distractions that unnecessarily cause you to lose sales?
I recently got a "thank-you" call from a man who read my new e-book Buying Facilitation. "Boy," he said, "this method sure helps me close more deals and make more money. Thanks!"
Today, VeriSign plans to unveil a program that would offer digital identities to children. VeriSign already plays a huge role on the Internet as it is the leading provider of infrastructure services and is responsible for managing the dot-com and dot-net domains. The California-based company has also recently been a source of controversy due to recent criticism of its "Site Finder" search service, which makes…
This is a possible solution to hacking competition #6, held on SecureIT (15.1.04).