You Can’t Manage It If You Don’t Measure It!
Ask ten small business marketers the cost effectiveness of the various sales lead generation methods that they use and half will put…
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Ask ten small business marketers the cost effectiveness of the various sales lead generation methods that they use and half will put…
During last week's WebmasterWorld PubConference VI, Yahoo! representative Tim Mayer gave a highly informative speech and provided some useful facts and tidbits.
More often than not, when times get tough marketing gets the bullet. In some cases where there has been an incorrect allocation of resources within a company this may be justified. But in most cases it is a mistake. Sometimes a very costly one!
The world wide network known as the Internet, is gradually becoming more and more similar to the physical space inhabited by human beings. Surely, you know (or knew some day) one or two 'nerds' who long ago settled in the Internetland, and now find there everything to serve their needs. They work and earn their living in the Internetland, find their newspapers, books, magazines, movies,…
If you were a tree, what kind of tree would you be? Or, if you were a colour, do you think you'd be red? Maybe blue, yellow or green? Weird questions? Not to Human Resources (HR) professionals. These are exactly the kinds of questions they might ask to determine the "type" of behavioural style you have as an employee.
How a 19th century French mathematician can help you find the answers to your marketing problems.