Understanding PPC (Pay Per Click) Part 2
Two of the most important factors of any Pay Per Click (PPC) campaign are creating successful ads and deciding how much to pay per click. There are many PPC options out there to choose from, I am going to focus on the two most popular, Google AdWords and Overture.
Have You Overpaid your Taxes?
With the rush to file your taxes by April 15th, you probably have not considered the possibility that you have overpaid. According to the General Accounting Office, in 1998 alone, there was $311 million paid unnecessarily to the IRS. Do not count on the IRS to tell you if you have overpaid because they are not required to but you can file an amended return for up to three years.
Advantages of Accumulating Content
Often we hear webmasters of popular sites tell us that content is king and how it’s important in generating traffic. But rarely will they explain in detail as to why and how that is. I will cover that subject in this article but as to how it relates to the concept of what I like to call “accumulating content.” What I mean by accumulating content is content that accumulates on your site over an extended period of time. Now I realize that I wouldn’t be able to fully discuss all of the advantages of accumulating content in one single article but I have 7 points I hope to drive home. So without further ado, I’ll get right to the 7 points:
Yahoo! Search: Youre Gonna Pay
Yahoo! has officially – and finally – broken free from its Google chains and launched its own algorithmic search technology.
Internet Marketing Made Simple
There are many people every day jumping into the online world. With more and more people using the internet the floodgates of internet users are opening wider everyday. But how, as a home business owner, can you expect to compete with the “big dogs” of the internet and dip your cup into the profits as well?
Ten Tips for Choosing a Good Domain Name
What makes a good domain name? Well, it’s a subjective issue, of course, but here are ten tips to point you in the right direction.
Techniques for Finding Telecommuting Employment
It seems everyone wants to do it: Work from home, that is. Whether it’s being able to work in their pajamas, or getting to spend some extra time with their children, something is prompting people to consider giving up their day job to look for this “alternative” form of employment. The only problem seems to be actually finding a work-from-home job! Where are these companies that have openings for telecommuters? In the paragraphs that follow, you will learn how to research and find home-based employment.
Keywords: The first step to recognition
Open Wordtracker [http://www.wordtracker.com/] and you’ll see following proclamation by Brent Winters, President, FirstPlace Software, Inc., the makers of award-winning web promotion software, WebPosition Gold [http://www.webposition.com/]:
Teoma – The Superior Search Engine?
One search engine that really caught my attention at the search engine strategies conference in Chicago was Teoma. Teoma is the search engine that powers Ask Jeeves, also knows as the ask.com search site. Teoma has made several improvements to its engine over the past year or so that has drastically increased its index and the quality of results generated. They have a unique method of ranking sites that Teoma likes to call “authority”. In addition, they have a Teoma toolbar and many of the advanced search features that other search engine have.
Make Your Website Four Times More Selling Effective
You may have found this title somewhat surprising. Why precisely four times? Well of course it isn’t true. In your case it may be ten times. Or it may be less. What is absolutely certain is the following. If you are not already applying the practices set out in this Newsletter, then the selling effectiveness of your website can be increased by a significant multiple.