How To Seal The Deal In Seven Seconds

Can you close a sale in just seven seconds? If you make a great first impression, you can do it even faster. Seven seconds is the average length of time you have to make a first impression. If yours is not good, you won't get another chance with that potential client. But if you make a great first impression you can bet that the client…

Getting Some Perspective On Your Avoidance Habits

It is quite natural for human beings to avoid discomfort. Our brains are wired that way. Without thinking about it, we'll rush in from the cold. Of course! Without really thinking about it, we'll steer clear of somebody we don't particularly like. Of course! Without thinking about it, we'll bypass the ________ section of the buffet table. Of course! It's the SPINACH section!

Managers, Have You Been Shortchanged?

You have been if you're a business, non-profit or association manager whose public relations budget is focused largely on nifty brochures, column mentions and broadcast plugs. Especially without a workable plan that helps you persuade your most important outside stakeholders to your way of thinking, then moves them to take actions that lead to the success of your department, division or subsidiary.