Will VoIP be a Mass Market Product?

A common thinking among "Marketing people " is that for every product that enters the market there must be a path, a target, a need ( real or created) that decides how the product must enter the consumer's life, which part of the population is more likely to go for it, which niche it is going to fill and, most important "...certain things being stated,…

What SMS Users Are Telling Telcos

The recent rollout of 3G-ready mobile devices has caused a lot of excitement in the Telco industry, especially in the Asia-Pacific region. This article will highlight the message that current customers are sending through their SMS messaging habits. Many consumers have been used to sending SMS for at least 2 years. Even with its humble typing of tiny keypads and source of simple news channel,…

I Too Was An Internet Marketing Junkie!

I spent every waking hour at my computer, looking for the Golden Fleece' of marketing. I spent hours, and days, and more hours in hopes of finding the one Marketing plan that would allow me to achieve my dreams, and goals.