Archive
Be a PEST. Make money
You can't help but turn on the TV these days and hear about some new technology or development. Entire businesses are born…
Part of the
network
network
So You Want to Be First?
Let's see, you have just viewed the final version of your Web site, and it is absolutely perfect. The design is amazing, the speed at which each page loads makes you think you have a high-speed connection, and all the content you worked so hard to create is finally there, for all the world to see. So now what?
Getting into Traffic
Assuming your business falls under what could be considered the "norm", you probably have a Web site. What is its primary function? Is it to sell products? Is it to promote your business? Or is it to offer information to your customers? Whatever its purpose, is your site paying back the money you spent on it? Meaning, are people using your Web site? I'll bet…
Selling Blue Elephants for Fun and Profit
AIDA. I hear it all the time. People trying to teach sales skills or ad copy. People that have watched one too many sales-based movies.
Getting Good Copy to the Web
Copy? You mean like Kinkos? What do I need to copy, and what does that have to do with Web sites?
Replacing the Rolodex
If your first reaction to that title is: "What's a Rolodex?" Then you might not need to read this article. (Although I would, of course, have to recommend staying anyway, you might still find the information helpful.)
