Murdoch Says Newspapers Must Charge For Online Content

News Corp. chief executive Rupert Murdoch said on Thursday that newspapers must find a way to charge for online content to make up for declining ad revenue. "People are used to reading everything on the net for free, and that's going to have to change," Murdoch told attendees at the annual Cable Show event in Washington, D.C. Murdoch cited The New York Times as an…

Frugality Is Bad For You

What you need to know as a marketer and businessperson is that people generally aren’t rational creatures, and because of that it’s relatively simple to get them to give you their money. What you need to know as a rational, responsible human is that people are always scheming to get your money and you should make it harder for them to do it. Ah, conundrums.  

Google Helps Promote Indian Elections

India's 15th general election is fast approaching, and Google's determined to help anyone wanting to either participate in or monitor the event.  The search giant launched the Google India Elections Centre in both English and Hindi to facilitate the spread of information.

Internationalizing Without Duplicate Content Worries

The SMX Confernece was in Sydney Australia last week, and one topic discussed by representatives of both Google and Yahoo was that of duplicate content filtering across international domains. Rand Fishkin of SEOmoz notes that while the subject has been discussed in the past, many people including experts in the field have been in the dark.

Heavy Twitters Chat Up 248 People Weekly

A couple centuries ago, especially for the rural diasporas, communicating with somebody outside of your immediate family may have been a rare treat. Today about seven million people communicate with an average of 248 people per week via social media’s one-to-many communication capabilities.