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Email Etiquette In order to effeciently communicate on the Internet it is critical to understand the unwritten rules of email communication. Please…
Is your organization in compliance with the recently passed CAN-SPAM anti-spam legislation? Because of the short-time frame between President Bush signing the legislation and the new law taking effect, many companies have either overlooked or misunderstood certain aspects of the law.
Many websites are still publishing content that is not core to their business. The justification is that such content will indirectly deliver benefit. This is not a good idea. Focus on the content that is directly applicable to your organization's objectives. Any other content confuses. It wastes time and money.
With the plethora of websites online and hundreds added each day, how are you going to separate your website from the others? When I began my first online venture I was so excited to have my website up and running and I remember thinking "wow, the toughest part is behind me", referring to finally getting the aesthetics and functionality of the website just how I…
As with many of my articles and newsletters, this one is inspired by a question put to me: "Is it true that you should not have a flash web site since search engines do not recognize flash? " The short answer to the question is yes and no. :) Search engines traditionally cannot see flash - but since Flash 4, Macromedia (the guys who make…
I was all set to write an article predicting the future of search engines, when Yahoo dropped Google and replaced it with its own engine. Now that's big news. In less than twenty-four hours, Google went from about 79% of the market share to about 51%, almost overnight. And what a welcome relief it is too! Being #1 in Google was great, but when you…
