Archive
Why Writing for the Web is Different than in Print
As you sit down and start thinking how you are going to write the content for your new website, or if you…
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Branding Your Business Part II
In Branding Your Business Part I, we began discussing how to most effectively brand your company. In Part II, we will continue by adding more crucial areas where you should implement your new brand. Considering its pervasive nature and obvious importance, let's start with content development and copy writing.
Google Responds To Jew Watch Controversy
Google addresses the "Jew Watch" controversy, emphasizing its commitment to fair search and acknowledging challenges with its algorithm.
10 Quick Debt-Busting Tips
Are you really frustrated? Does it sometimes seem like the dollars are slipping through your fingers while the bills just seem to keep mounting up?
AdWords Advice From Google
Mark Carey, who records GoogleGuy's posts on his site GoogleGuy Says, also records posts made by a Google employee who goes by AdWords Advisor. This article looks at the four posts that I thought were the most useful and widely applicable. These posts came originally from WebMasterWorld.
Defending Organic Search: The Other Side of the Comscore IAB Study
IAB and ComScore recently released the first major study on the effectiveness of sponsored search advertising. Not surprisingly, considering the study was sponsored by Overture and Google, the report was very favorable towards sponsored search, often at the expense of organic search.
