Froogle What is it good for?

Have you been to Froogle yet? It's a new product search engine from Google. It's actually existed for almost a year now, but it only went live as a link from Google's homepage in the past month. It's quite possibly the greatest online marketing tool for retailers ever invented.

Attracting New Business on a Shoestring Budget

In a recent marketing workshop I attended, I discovered that most business owners rely on just two or three strategies to attract new business. Even well-established companies tend to rely on one or two strategies. However, there is a multitude of ways to drive new business to your door. Here are a few:

The Critical Ingredients for Great Customer Service

I never thought I would get to a point in my life where all I wanted to do was to "simplify it". Like it or not, I guess I am there. I am not saying I am "old", I just remember a time when "Spam" stayed in a can and when viruses were something you could avoid if you washed your hands frequently. Now, both…