Archive
Do You Really Need PR?
The right kind of PR, that is, the kind that puts you in charge of the care and feeding of a lot…
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Nutch-based ObjectSearch.com Launches
Aiming to provide users with best search results, free website submission and unbiased website ranking, ObjectSearch.com has launched an open source search engine based on Nutch.org's search. ObjectSearch looks to solve problems related to search result manipulation and information overload.
Alarming Marketing Trend
One key discipline of successful direct marketing has been to test marketing communications tactics to continually improve results. There is now an alarming trend according to a recent survey that we conducted among business-to-business marketers who are readers of Sales Lead Report.
Hunters and Gatherers – Are You Serving Both Their Needs?
The University of Exeter in the United Kingdom recently published research financed by Barclays Bank, which has implications for everyone who is serving the general population.
PR Advice You Didn’t Ask For
Although, as a business, non-profit or association manager, you may be glad this came your way.
Gracefully Accepting Feedback : a Key Employment Skill
With the long-term trend of protecting employees' individual self esteem added to an overriding concern over expensive employee lawsuits, accountability is more a buzzword than a way of life at most companies.
