Google Local Search and the Impact on Natural Optimization
With the advent of Google Local, a service that helps Web users find local businesses by typing in a search term and a city name, many questions arise concerning its impact on Natural Optimization.
How to Make the Most of Your Website Copywriter
Many people feel uncertain when dealing with copywriters. Like any artform, writing is subjective; instead of black and white, most business owners and marketing managers see indistinguishable shades of grey. But copywriting possesses one key element that most other forms of art don’t – a commercial imperative.
Are You A Google Junkie?
Google this, Google that, Google Google Google…….
QuckBooks 3 Common Myths
Have you seen the commercial on television that goes like this – “if you can write a check, you can use QuickBooks?” Well, it’s true, but there’s more you need to know.
Inside the Mind of the Searcher Part II: Search Behavior Explored
I’ve have to say I’ve been amazed by the response we’ve had to our first forays into researching the behavior patterns of internet searchers. Since we released them in March and April, almost 3000 marketers have downloaded our two white papers. They’ve been quoted in dozens of forums and blogs. Articles have been written in almost every major search engine marketing portal. And it seems that our message is getting through to more people.
QuickBooks Perspective: Is Doing Payroll Yourself Really Cheaper?
So you’ve decided to do payroll yourself rather than outsource it. Welcome to the brave new world of complex rules and regulations at several governmental levels! Were you aware of the penalties and interest that can be assessed if you make your payroll tax deposits late – even by one day? How about the fact that you could be asked to file over forty different payroll tax returns over the course of a year? Ever hear of the “100% penalty?”
Should I Be My Own Boss?
You may have been drawn in by a web site or perhaps it was a commercial on television that first got your thoughts focused on starting a home business. No matter what it was, when you realize that you can work from home and be your own boss, it is almost impossible to not feel excited.
GlobalSpec Partners With Dice Inc. To Offer Engineering Job Search
Engineering search engine GlobalSpec, announced today that it is partnering with Dice Inc. to offer an engineering job search. This option will be available on GlobalSpec’s website.
It’s Time to Get Serious About Metadata
When it comes to the Web, there is nothing more misunderstood than metadata. Technical people search vainly for a way to automate its creation. Many editors and writers want nothing to do with it. And yet without quality metadata a website cannot properly achieve its objectives. It’s time to get serious about metadata.
Hiring a Search Engine Marketer
Many website owners put the cart before the horse- anxious for search engine traffic and rankings, the first thing they do once their site is complete is buy a “submit to 1,000 search engines for $29” service. Unfortunately, what they receive is a tenfold increase in e-mail spam but no increase in search engine traffic.