Buying Your Way to the Top with Pay Per Click Advertising

Imagine if you could advertise ONLY to people who have actually expressed an interest in doing business with you? That's basically what happens whenever a prospective customer or client types a phrase into a search engine that's relevant to your business. But how do search engines decide which sites are worthy of top placement in their search results? It turns out that some of the…

Improving The Image Of Search Engine Marketing

What can be done to improve the image and reputation of SEM? With the recent Traffic-Power/black-hat SEO debacle, the article that detailed various ad agency SEM complaints, and numerous other articles that have questioned the need for SEO/SEM has helped give the industry a proverbial black eye.

Desktop Search Tool Blinkx Launches

Blinkx, a desktop search utility whose offices are based in London and San Francisco, is expected to end its beta testing later this week, while making an official launch. Blinkx was designed to work without keywords or other perplexing search methods. Blinkx can search the web, news, or files on the users PC that relate.