Tis the Season for Google?

Bambi Fransico is the lead reporter for CBS Marketwatch on the internet and new technologies. In a session at the Search Engine Strategies conference in San Jose focusing on the current climate for SEM company valuations, she offered some valuable insights.

Yahoo Talks Personalized Search

During the Personalizing Search session at today's Search Engine Strategies San Jose, Yahoo's Jan Pedersen got personal. Personalized search, that is.