Thoughts on Google’s IPO

For the past nine months the financial and Internet world has been watching Google in anticipation of what could be the largest Initial Public Offering of stock in history. If you are reading this column and have not been living on Mars for the past year, you know that Google is about to go public, and soon. The stock options are being offered to investors…

Forget the Traditions: Optimize Your Flash

The Optimizing Flash Content session at Search Engine Strategies in San Jose gathered a design-heavy crowd, but also included marketers, industry newcomers, and those interested in SEO. I figured the session would be a basic how-to for Flash designers interested in getting their sites ranked. It turned out to be much more.

Keeping it clean could give you a boost

Everyone is striving to be at the top of the pile, we all want to get a better google PR and want this to reflect in more visitors to our site. But after we have followed all the advice about keyword placement and alt tags is there anything else we can do?