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Many websites have an "About Us" page. However, when you click on the "about us" button and reach some of these pages,…
Do you realise that if you're green you're growing and if you're ripe you're rotten? So says Winston Marsh, Business Marketing Guru in his recent newsletter.
Running a successful business takes a lot of energy and there are so many areas that as a business owner you need to pay attention too.
1. Print content is structurally and functionally different from online content. Print is formally written and passively read. It's linear, narrative, dated and presents a continuous view. Online content is informally written, chunked out, non-linear, interactive, dynamic and current. One involves reading paper, the other involves reading light.
The battle for high search engine rankings rages on! The engines themselves continually make changes which makes our jobs, as Web site owners, much more difficult. But, one thing has always remained the same... Keywords.
Imagine that you ran an ad, mailed a brochure, or sent an email ad to a new list of people who fit your target market profile and everyone who saw it responded right away and made a purchase.
