DMOZ Isnt Open After All

Dogpile – Cross Cultural Issues

In September 2004, the US based meta search Engine Dogpile announced that is was changing its name to WebFetch in Europe and the UK. This change is a perfect example of the cross cultural issues language can pose for international businesses.

20 Website Mistakes That Cost Me Three Years and $22,000

"Learn from other's mistakes," my Mom always advised me. Learn from mine, save three precious marketing years, tons of frustration, energy, and come out way ahead of the game. Best of all, you probably didn't lose thousands of dollars like I did.

Getting Lucky with Systematic Marketing

In early-August, I got a call from Barbara at the Association of Management Consultants wanting to know whether I was interested in running a marketing workshop for their members.