Six Lesser-Known Online Marketing Ideas
Uniqueness is what separates each business, its services and its products. The difference gives buyers and on-line visitors a way of measuring…
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Uniqueness is what separates each business, its services and its products. The difference gives buyers and on-line visitors a way of measuring…
Last week, Webproworld featured an article concerning the submission/approval process of the Open Directory Project, DMOZ. Featured in the article were comments from various forums about negative experiences people had while waiting for their site to be accepted or denied. After the article was posted, there were immediate reactions, pro and con, concerning DMOZ, editors, and the approval process.
In addition to Google's Froogle shopping service (still in beta), which features a searchable database of online merchants, Google is also beta-testing their Google Catalog service. Google Catalogs provides a searchable central repository of hundreds of mail-order catalogs.
From early on in my online career I realised that the fastest way to internet riches was to find a marketing concept that brought me profits and plough as much as I could into that resource, thus building my business and capital as I went.
For most companies, achieving predictable sales results is an obvious and crucial part of the execution strategy. It impacts just about everything the company does and how it performs its tasks. Or what it can or cannot do. It has impact on cash flow, profits, shareholder value, employee compensation, product development, Marketing activities, competitive positioning, just to name a few.
Content is the most important component of your web site. Useful content gets visitors to your site, engages them, builds credibility, and converts them into buyers. Surveys indicate that 80 percent of visitors go to web sites to get information. Only 5 percent are interested in graphics.