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Several months ago, Consumer Watchdog asked Google to "cease a rumored lobbying effort aimed at allowing the sale of electronic medical records." …
People forgive advertising if an ad addresses their needs directly and keeps what they enjoy free of charge. They’re even willing to sacrifice a little benign personal information, if information is the currency granting them access to reward. It’s very simple conditioning—action yields reward—and that simple conditioning is the primary reason Facebook will succeed eventually.
More than half (63%) of system administrators are concerned that employees share too much personal information on their social networking profiles, putting company infrastructure at risk, according to a new survey by Sophos.
A 2008 survey from MarketingSherpa indicated that 52% of viewers took action after seeing an online video ad; 28% looked for more information; and 16% bought something. Statistics like these appear to have resonated with some advertisers, because advertising through online video seems to be on the way up.
A while back, StumbleUpon released web stumbling, which is the ability to use the service without having to download the toolbar that has accompanied it for years. The company has now announced some features that expand upon this. The StumbleUpon Team shares them with Webproworld:
Yahoo has given the Yahoo Web Analytics interface a new look and some new features. These new demographics and interest group reports, as well as new segmentation, filters, a demographics and interest groups dashboard, the ability to create more scheduled reports, and custom fields with more actions. New reports included in the new dashboard include:
